| We are proud to announce the Center for Enology & Viticulture’s third annual Wine Marketing Summit! The Wine Marketing Summit began three years ago with the vision of providing essential information and tools focused on the sale and marketing of Washington Wines. The Summit has been met with overwhelming success and attendees “praising” the depth of information and quality of speakers that the Summit offers each year to wine industry professionals.
In 2008 we have made the decision to broaden the reach of the Summit to wineries throughout the Northwest in order to share this important knowledge base with our neighboring wine regions. Our goal is to expand the Summit each year to become the premier wine marketing educational summit in the Pacific Northwest.
We look forward to having you join us this year!
2008 Wine Marketing Summit
Essential Selling Strategies:
A Channel Focused Approach to Wine Sales and Marketing
When?
June 15.16.17, 2008
Where?
Center for Enology & Viticulture
500 Tausick Way
Walla Walla, Washington 99362
Who Should Attend?
Wine marketers, wine sales, concierge staff, tasting room staff, winery owners and anyone desiring a professional understanding of the marketing and sales of wine from the Pacific Northwest.
What will you learn?
Participants will learn about new channel focused methods and tools for selling wine direct, to retail and to on-premise accounts.
Industry experts and innovators will lead informative sessions that include:
- Finding New Markets for your Wines
- Marketing Sustainability – Understanding Consumer Market Trends
- New Ways to Rethink Your Direct Sales
- How to Maximize your Selling Potential with Wine Club Members
- Get Your Wines on the “List” – Working with Restaurant Wine Buyers
- How to Partner with Retail to Extend Your Brand
- Distributors, Agents and the Likes… Understanding the World of Distribution
- Plus much more!
Cost
$295 for the two day conference. Cost includes Welcome Reception, lunch each day and comparative tasting (must be 21 years old).
Register Now!
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