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Master Course Outline
eMarketing

Course Number: BUS 215
Credits: 5
Hours per Quarter: 50

Lecture Hours:50


Description
Provides an in-depth understanding of the principles and practices of using the Internet to market goods and services. Includes ethical, social, cultural, and legal issues surrounding eMarketing. Students will have an opportunity to develop and present a comprehensive eMarketing plan for a business. Prerequisite: BUS 210 or BUS 212.

Intended Skills and Attitude Outcomes


Syllabi Listing
Course
Year Quarter
Item
Instructor  
BUS 215
Winter 2014
6997
Linda Lane
BUS 215
Winter 2014
0303
Anne Nelson
BUS 215
Winter 2013
6997
Linda Lane
BUS 215
Winter 2013
5730
Linda Lane
BUS 215
Winter 2012
6997
Linda Lane
BUS 215
Winter 2011
6382
Linda Lane
BUS 215
Winter 2011
0306
Bridget Bergiel


Two Year Projected Schedule

Year One* Year Two**
Fall
Winter
Spring
Summer
Mini 
Fall
Winter
Spring
Summer
Mini
 
X
 
 
 
 
X
 
 
 

*Year one is all odd years (2003-2004)
**Year two is all even years (2004-2005)