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Master Course Outline
Marketing for Entrepreneurs

Course Number: BUS 212
Credits: 5
Hours per Quarter: 50

Lecture Hours:50


Description
The relevance of marketing in the modern economy, topics include functions of marketing, customer understanding, TQM, opportunity analysis, and the marketing mix. Taught in context of a Business Plan and Entrepreneurial project. Prerequisite: Instructor permission.

Intended Skills and Attitude Outcomes


Syllabi Listing
Course
Year Quarter
Item
Instructor  
BUS 212
Spring 2014
6046
Jennifer DeJean


Two Year Projected Schedule

Year One* Year Two**
Fall
Winter
Spring
Summer
Mini 
Fall
Winter
Spring
Summer
Mini
 
 
X
X
 
X
 
X
X
 

*Year one is all odd years (2003-2004)
**Year two is all even years (2004-2005)