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Master Course Outline
Marketing for Entrepreneurs

Course Number: BUS 212
Credits: 5
Hours per Quarter: 50

Lecture Hours:50


Description
The relevance of marketing in the modern economy, topics include functions of marketing, customer understanding, TQM, opportunity analysis, and the marketing mix. Taught in context of a Business Plan and Entrepreneurial project. Prerequisite: Instructor permission.

Intended Skills and Attitude Outcomes


Syllabi Listing
Course
Year Quarter
Item
Instructor  
BUS 212
Winter 2015
6946
Jennifer DeJean
BUS 212
Spring 2014
6046
Jennifer DeJean


Two Year Projected Schedule

Year One* Year Two**
Fall
Winter
Spring
Summer
Mini 
Fall
Winter
Spring
Summer
Mini
 
 
X
X
 
X
 
X
X
 

*Year one is all odd years (2003-2004)
**Year two is all even years (2004-2005)