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Master Course Outline
Principles of Marketing

Course Number: BUS 210
Credits: 5
Hours per Quarter: 50

Lecture Hours:50


Description
Examine the business activities of marketing; product, place, price, and promotion. Understand the role of marketing in the economy and the process used to make effective business decisions. Emphasis on global business, including eCommerce as it relates to marketing strategy. Formerly BA 210.

Intended Skills and Attitude Outcomes


Syllabi Listing
Course
Year Quarter
Item
Instructor  
BUS 210
Fall 2013
6049
Linda Lane
BUS 210
Fall 2012
6049
Linda Lane
BUS 210
Fall 2011
6049
Linda Lane
BUS 210
Fall 2011
0296
Tatiana Moriarty


Two Year Projected Schedule

Year One* Year Two**
Fall
Winter
Spring
Summer
Mini 
Fall
Winter
Spring
Summer
Mini
 
 
 
 
 
X
 
 
 
 

*Year one is all odd years (2003-2004)
**Year two is all even years (2004-2005)